Financial Benefits and Price Packages at SurveyRock

Surveys are crucial in testing your ideas. They are vitally important in deciding your target market, their taste, your products/services and their quality, and your customers’ expectations from your organization.

When deciding whether or not to conduct market surveys, there are several variables your business needs to consider – the nature, timing, and extent of surveys, the cost involved, the benefits expected, and the technical know-how.

An effective market survey is one which is tailored to suit your organizational needs and customers’ interests simultaneously and also is cost-effective.

Online Market Survey vendors, such as SurveyRock, are geared towards designing effective market surveys for their clients and offer several financial incentives.

General Costs

For any small-scale or middle-size business, managing the cost of market surveys can be a hassle. As the rule of the thumb states; the better the market survey you need, the more it costs. Every market survey involves designing costs, distribution costs, and feedback analysis costs.

Different online market survey websites offer different rates and packages. At SurveyRock, we offer a basic plan and a premium plan. Under the former, you can design and conduct unlimited market surveys every month with limited questions per survey, free of cost. With the premium package, you can conduct unlimited market surveys every month with as many questions as you like for only a minimal fee per month. For package details, please visit: surveyrock.com/online-survey-tools

Compilation

Market surveys are incomplete without proper analysis of customer feedback. Once all the questionnaires are completed and compiled, your organization will need the help of an expert to compile the survey data. This can incur additional staffing costs.

A considerable time-lag is also often inevitable. Your business will have to wait until all the survey results are in before you can even begin strategizing your product line. If you are engaged in manufacturing, time-lag can be a major bottleneck for production.

Online market surveys offer real-time reporting. This enables you to view results as and when survey forms are being filled out online. This can save you both the time and cost for data compilation. You can also make swift decisions based on continually updating market response.

Distribution

Manual, printed market survey questionnaires involve printing, designing, and distribution costs. Email surveys costs up to $5,000 and telephonic surveys up to $15,000.

As a small-scale business with a low capital and weak financial position, you should really ask yourself if this expenditure is worth it?

Using online market surveys, your organization will be provided with a unique link to your survey form, which you can post on your website or social media account. Your customers and clients can access it online, saving you the hassle of distributing it.

To learn more about the benefits of online market surveys and how they can save your organization from unnecessary costs while ensuring quality service, please visit surveyrock.com/home/features.html.